It is now Coca-Cola UK’s turn to disclose the organizations and researchers it has funded over the years.
“Coca-Cola has spent £8.9 million over the past five years funding top British scientists carrying out research on healthy-eating. An investigation by the Times found the soft drinks giant has funded or given “professional fees” to several prominent scientists and researchers, some of whom have cast doubt on the widely acknowledged link between sugary drinks and obesity,” RT.com reports.
Among the organization Coca-Cola provided funding to: “the British Nutrition Foundation (£224,769), the National Obesity Forum (£67,300) and the Science Media Centre (£30,000), which promotes the “voices and views of the UK scientific community to the news media.”
27 British scientists received £350,000 (US$520,000) from the soda giant, including some who served as government advisors on health and obesity-related matters.
RT.com also reports that “in addition to funding prominent British scientists, Coca-Cola also paid £4.8 million to the European Hydration Institute, a research foundation which has recommended that people consume sport and soft drinks of the kind the company sells.”
Predictable, yet very important that this information go public.
While we are glad Coca-Cola’s partnership with the Academy of Nutrition and Dietetics dissolved earlier this year, it was disappointing to learn that it was the soda giant who pulled the plug. It would have been significantly more meaningful if AND leadership had decided to end the partnership (as was the case with the American Academy of Pediatrics).